Wednesday, October 15, 2008

meme( apple is probably working as hard as they can on netbooks )

Ok, I hate the term netbook, but I'm using it for convenience. When you consider the cheapest non-redheaded stepchild laptop is now $1299, it becomes clear that a massive hole has formed in the low end of the line, just when there is so much competition in this "space". Obviously the large, boring, undistinguished white macbooks aren't going to cut it forever. My feeling is that apple is working feverishly creating something for this market, but doesn't have the technology to do it properly yet. They are counting on snow leopard to enable a new class of low power, high performance, small form factor devices. The other challenge is adapting their interface to a new screen size and resolution. I'd imagine these things will be worked out in the next year and they will release a killer device. They could have released a small, slow computer today, but it wouldn't have been up to their standards. They will wait until they can do it right. It must amaze apple that just as they are dominating with 2 platforms, this new category comes up right in between them.

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